Senior Staff Jobs in Bangkok 🇹🇭

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Arcelik
Thailand | Bangkok
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True Digital Group
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Senior Specialist-Global Marketing (Brand)

Arcelik (Bangkok)
Bangkok
Bangkok, Thailand 🇹🇭
Arçelik Hitachi Home Appliances was established as a joint venture between Arçelik A.Ş. and Hitachi Global Life Solutions, Inc to manufacture, sell and provide after-sales services of Hitachi branded home appliances including refrigerators, washing machines, vacuum cleaners globally (outside of the Japanese market). Arçelik (a multinational household appliances manufacturer that employs over 40,000 people worldwide and operates in 48 countries, and 28 production facilities in 9 countries with 12 brands such as Beko and Grundig) acquired 60% ownership in the new company while Hitachi Global Life Solutions, Inc. continues as a 40% shareholder of the company. Operationally based in Bangkok, Thailand, Arçelik Hitachi Home Appliances has two manufacturing and nine sales companies in APAC&ME region. Through this joint venture, both companies have combined their expertise in other key areas such as R&D, procurement and production systems to optimize the joint venture's global supply chain and strengthen its competitive positioning in the market.

About this position

Looking for a passionate lead to join Hitachi Home Appliances Global Brand Marketing team responsible for Overseas Japan (global) marketing communication.

Responsibilities

• Be responsible for global product launch campaigns in several categories, manage the launch processes and prepare all marketing materials of the global launch packs.
• Represent the headquarters marketing team, develop strong communication between HQ, sales countries, and the Hitachi Japan team. Collect demands and plans, prepare action plans for HQ.
• Prepare briefs for both internal and external designers/agencies to create marketing materials including point of sale materials; ensure a perfect product appearance in stores by mocking up the products with the point of purchase materials created by your brief.
• Create reports, master files, and presentations about marketing campaigns and launches.
• Control and coordinate draft marketing communication materials prepared by countries, contribute to finalizing them, ensure alignment with the global direction, and approve them.
• Support HQ marketing budget management and track/analyze/guide the global marketing budget that is under the financials of sales countries.
• Ensuring the global guidelines about marketing communication are well executed in countries, support local marketing, customer care, factory teams for their execution.
• Creating & managing ad-hock or tactical projects to an up-to-date brand marketing execution in sales countries
• Responsible for creating project plans and project management with internal & external stakeholders, including:
• Digital marketing team for media buying projects.
• Factory teams for communication on product or packaging.
• Sales and trade marketing teams about point-of-sale materials.
• External parties/global partners for various marketing communications.
• Marketing agencies for creating new communication assets.

Requirements

• Minimum 5 years' experience in marketing communication / advertising / brand marketing preferably in a global or multinational company or agency.
• Degree in marketing, business administration or related fields.
• Self-motivated, multitasking, strong attention to details, creative, positive attitude, solid work ethic, excellent organization, and ability to build cross-functional relationships, possess strong communication and teamwork skills.
• Adaptability, flexibility, and the ability to work in a multicultural fast-paced environment.
• Full responsibility experience in marketing campaign launches, project management.
• Advanced presentation skill is required. The ability to effectively communicate ideas, instructions, and reports is crucial.
• Budget ownership experience and analytical skills are necessary for budget management and tracking the market dynamics.
• Strategic thinking skills are essential for identifying market opportunities, evaluating marketing trends and best practices.
• Fluent and highly proficient English communicator (reading, writing, presenting).
• Great skills in Microsoft PowerPoint and Excel are needed.
• Proficiency in Japanese and Chinese is a plus.
• Global / regional team experience is a plus.

Benefits

 
   Huneety A.I Salary Estimate
         35,000 - 65,000 THB per month

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