Detail posisi
Bukalapak is looking for an Online Marketing Manager to develop and implement comprehensive paid advertising strategies across various platforms.
Kewajiban
• Develop and implement comprehensive paid advertising strategies across Google Ads and Facebook Ads platforms
• Manage and optimize campaigns to maximize ROI, including keyword research, ad copywriting, targeting, and bid management
• Conduct A/B testing to improve campaign performance and identify areas for optimization
• Monitor campaign budgets and performance metrics, providing regular performance reports and insights to stakeholders
• Stay up-to-date with industry trends and best practices in online marketing and paid advertising
• Collaborate with cross-functional teams, including design and content teams, to develop effective ad creatives and landing pages
• Identify new opportunities for growth and expansion within paid channels
Kualifikasi
• 5 years or more of proven experience in digital marketing
• Ability to develop and implement comprehensive digital marketing strategies aligned with business objectives
• Strong analytical skills to interpret data and make strategic recommendations
• Proficiency with digital marketing tools and platforms (Google Analytics, Google Ads, Facebook Ads Manager, Tiktok ads, etc.)
• Ability to create and manage content marketing strategies across various channels
Keuntungan
15,000,000 - 35,000,000 IDR per month