Online Marketing Manager

Bukalapak (Jakarta)
Jakarta
DKI Jakarta, Indonesia 🇮🇩
BUKA is a group of tech-based companies and a technology super-enabler for Indonesia’s MSME transformation and various business verticals. Building on our heritage serving more than 110 million users and over 23 million Indonesian MSMEs through our various solutions, and as the first publicly-listed Indonesian technology company, we are now focused squarely on using technology to enable today’s digital lifestyles for both Indonesian MSMEs as well as Indonesians in general, across numerous verticals from marketplace, finance and fintech, offline to online, merchant solutions and procurement. Utilizing our more than a decade long of technology innovation for Indonesian consumers and businesses, BUKA is a tech enabler and fuel of Indonesia’s digital transformation engine.

Detail posisi

Bukalapak is looking for an Online Marketing Manager to develop and implement comprehensive paid advertising strategies across various platforms.

Kewajiban

• Develop and implement comprehensive paid advertising strategies across Google Ads and Facebook Ads platforms
• Manage and optimize campaigns to maximize ROI, including keyword research, ad copywriting, targeting, and bid management
• Conduct A/B testing to improve campaign performance and identify areas for optimization
• Monitor campaign budgets and performance metrics, providing regular performance reports and insights to stakeholders
• Stay up-to-date with industry trends and best practices in online marketing and paid advertising
• Collaborate with cross-functional teams, including design and content teams, to develop effective ad creatives and landing pages
• Identify new opportunities for growth and expansion within paid channels

Kualifikasi

• 5 years or more of proven experience in digital marketing
• Ability to develop and implement comprehensive digital marketing strategies aligned with business objectives
• Strong analytical skills to interpret data and make strategic recommendations
• Proficiency with digital marketing tools and platforms (Google Analytics, Google Ads, Facebook Ads Manager, Tiktok ads, etc.)
• Ability to create and manage content marketing strategies across various channels

Keuntungan

 
   Huneety A.I Salary Estimate
         15,000,000 - 35,000,000 IDR per month