Ice Cream Asia Regional Marketing Cornetto Lead

Unilever (Bangkok)
Bangkok, Thailand 🇹🇭
Unilever Thai Group of Companies is a fast-moving consumer goods company with a strong presence in Thailand for more than 80 years. Unilever offers Thai consumers a wide range of leading brands in four categories; Home Care, Personal Care, Foods and Ice cream products. Our Thai portfolio includes major brand icons such as: Comfort, Lux, Vaseline, Citra, Sunsilk, Clear, Pond’s, Dove, Axe, Rexona, Close Up, Breeze, Omo, Sunlight, Knorr, Wall’s, Magnum, Cornetto, Lipton and luxury division Unilever Network. Unilever Thailand employs around 4,000 people and generated annual sales of Baht 40,000 million in 2014.

Detail posisi

Lead the business for Cornetto brand in Asia with an aggressive growth agenda, develop growth strategy for scale markets, and collaborate with cross-functional teams.

Kewajiban

• Development of the innovation strategy and roadmap with adequate funnel sufficiency to support the brand’s growth ambition.
• Collaborate with agency partners to craft winning communication with best-in-class assets.
• Partner with in-market country teams to ensure relevant mixes for local consumers.
• Recommend adequate media support & business models.
• Understand brand performance, challenges, and opportunities in each market.
• Support Asia CMO to drive cross-brand strategy.

Kualifikasi

• Previous experience in Brand Mix Development is essential.
• Proven track record in crafting Innovations, communications & brand engagement.
• Lead interdisciplinary teams across functions.
• Ability to make things happen at the fast pace of Asia markets.
• Excellent interpersonal & Influencing skills.

Keuntungan

 
   Huneety A.I Salary Estimate
         56,000 - 145,000 THB per month