Brand Manager

AURORA Design Public Company Limited (Bang Na)
กรุงเทพ, ประเทศไทย 🇹🇭
The revenue streams of Aurora's business can be categorized into four key sources: Modern Gold, Diamond Jewelry, Design Gold, and Thong Ma Ngern Pai which provides gold financing services. Additionally, the company generates income from various service offerings and membership fees, among other sources.

เกี่ยวกับตำแหน่งนี้

The Brand Manager will lead and develop marketing strategic plans, brand activation, and brand communication to drive brand growth.

หน้าที่รับผิดชอบ

• Lead and develop marketing strategic plan, brand activation and brand communication in order to drive brand growth
• Leverage the understanding to identify key brand drivers and to develop brand strategy to profitably grow the brand
• Manage Control and Monitoring P&L by channel to achieve business goal
• Develop understanding of categories including market environment, core consumer needs, competitive environment and consumer insights to identify brand objective, brand opportunities, brand road map, growth drivers, and brand plan
• Develop insightful brand activation and integrated marketing communications aligned with brand proposition and brand strategies
• Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues

คุณสมบัติ

• Bachelor or Master Degree in Marketing, Business Administration or related field
• Direct experience in Brand Management (skincare / retail) is a must with over 5 years in managerial level
• Good communication and negotiation skills
• Strategic thinking and creative
• Be able to work well under pressure