CRM & Customer Experience Lead

L'Oréal

L'Oréal (Bangkok)

กรุงเทพ, ประเทศไทย 🇹🇭

Discover L'Oreal...the world leader in beauty products, a range of international brands, unique in the world of beauty, supported by cutting edge research. Asia is the fastest growing region. In Thailand, L'Oreal's activities began in 1992. Today, we distribute 22 cosmetic brands via 4 different distribution channels and employ more than 600 staff members. To continue our rapid expansion, we are looking for qualified individuals to join our dynamic team.

บริการลูกค้า

การดูแลสุขภาพและการแพทย์

สินค้าอุปโภคบริโภคและการจัดเลี้ยง

หรูหรา

เกี่ยวกับตำแหน่งนี้

Define and drive CRM, Customer experience and Loyalty strategies & roadmap for Luxury brands, lead and manage CRM agencies, drive loyalty and VIP program, collaborate with retailers and platforms for cross CRM activations, manage CRM budget, drive CRM and Data analysis for business insights, upskill internally for latest digital trends.

คัดลอกลิ้งค์

คัดลอกแล้ว

หน้าที่รับผิดชอบ

• Define and drive the CRM, Customer experience and Loyalty strategies & roadmap for Luxury brands
• Define and drive the omni-channel consumer journey for the luxury customer experiences and driving the customer lifetime value
• Initiate new CRM & Data pilot use cases and campaigns for the brands
• Closely collaborate with brand teams, media team, e-commerce teams, retail teams to drive CRM success and achieving the business goals
• Lead and manage the CRM agencies and other external agency partners for CRM activations
• Drive the loyalty and VIP program and activations with the brand teams

คุณสมบัติ

• 6 - 12 years of CRM, Customer Experience, Loyalty experiences. Gaming, Technology and FMCG industries are preferred but not limited to
• Strong interests and passion in latest digital trends & luxury experiences, and driven by consumer insights
• Data background and knowledge will be a plus
• Entrepreneurship mindset and driven for business performance
• Strong analytical skills

สิทธิประโยชน์

Huneety A.I Salary Estimate
52,000 - 86,000 THB per month

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