Digital Growth & Insights, E-Commerce Senior Manager

Minor Food (Bangkok, Bangkok City, Thailand)
กรุงเทพ, ประเทศไทย 🇹🇭
Minor Food is one of largest restaurant operators in the region. We operate over 2,200 outlets across a list of brands, from our own The Pizza Company, The Coffee Club, Riverside and Basil, our joint-venture brand Patara in the UK, to other prominent international brands including Swensen’s, Burger King, Dairy Queen, Sizzler and Benihana. Originated and headquartered in Thailand, Minor Food have expanded to 27 other countries in Asia, the Middle East, Indian Ocean and the UK.

เกี่ยวกับตำแหน่งนี้

Specialist in Digital Growth & Insights, E-Commerce responsible for developing and implementing digital strategies to drive growth and increase brand awareness.

หน้าที่รับผิดชอบ

• Develop and execute comprehensive digital growth strategies to drive customer acquisition, engagement, conversion, and retention across various digital platforms including website, application, Kiosk, loyalty, and advertising.
• Monitor and analyze digital marketing campaign performance, including SEO/SEM, advertising, and other channels.
• Conduct in-depth analysis of digital growth performance metrics including e-commerce funnels, and loyalty funnels, and provide actionable insights to enhance campaign effectiveness.
• Collaborate with cross-functional teams to align digital marketing initiatives and digital product initiatives with overall business objectives and strategies.
• Stay abreast of industry trends, emerging technologies, and best practices in digital marketing, and recommend innovative approaches to drive continuous improvement.
• Utilize data-driven decision-making processes to identify growth opportunities and develop strategies to capitalize on them.

คุณสมบัติ

• Bachelor's or Master's degree in marketing, Business Administration, or related field.
• A proven track record of success in digital marketing or MarTech with at least 5 years of experience in a similar role.
• Expertise in various digital marketing channels and tools, including SEO/SEM, marketing automation platforms, media advertising platforms, Google Analytics, etc.
• Strong analytical skills and ability to interpret complex data to derive actionable insights and recommendations.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.

สิทธิประโยชน์

 
   Huneety A.I Salary Estimate
         56,000 - 155,000 THB per month