e-B2B Digital Platform Specialist (Ice Cream - DTT)

Unilever (Thailand)
Unilever (Bangkok)
Bangkok
กรุงเทพ, ประเทศไทย 🇹🇭
Unilever Thai Group of Companies is a fast-moving consumer goods company with a strong presence in Thailand for more than 80 years. Unilever offers Thai consumers a wide range of leading brands in four categories; Home Care, Personal Care, Foods and Ice cream products. Our Thai portfolio includes major brand icons such as: Comfort, Lux, Vaseline, Citra, Sunsilk, Clear, Pond’s, Dove, Axe, Rexona, Close Up, Breeze, Omo, Sunlight, Knorr, Wall’s, Magnum, Cornetto, Lipton and luxury division Unilever Network. Unilever Thailand employs around 4,000 people and generated annual sales of Baht 40,000 million in 2014.
การตลาด  
การค้าและการจัดจำหน่าย  
สินค้าอุปโภคบริโภคและการจัดเลี้ยง  
การแปรรูปอาหาร เครื่องดื่ม และอาหารสัตว์  

เกี่ยวกับตำแหน่งนี้

The e-B2B Digital Platform Specialist will be responsible for managing and optimizing digital media assets, tailoring communication to different shopper segments, analyzing shopper insights, and integrating platforms.

หน้าที่รับผิดชอบ

• Perfect e-B2B fundamental; search, 7OA, landing page
• Manage and optimize digital media asset and rollout plan to maximize traffic and sale conversion.
• Tailor communication and activation to fit each shopper segmentation and maximize retention and repeat rate.
• Analyze shopper insight along with in-app data to create segmentation and CRM program.
• Platform integration with both internal and external.
• Be able to identify winning KPI leading to growth of channel

คุณสมบัติ

• Minimum 2-3 years’ experience in FMCG or eCommerce industry. Having experience in B2B marketing or eCom account management is plus
• Bachelor’s degree in finance, engineer, business or business administration.
• Work well with various type of stakeholders
• Knowledge of implementing channel program and turn shopper behavior into action.
• Excellent understanding in data, dashboard, excel and powerpoint.

สิทธิประโยชน์

 
   Huneety A.I Salary Estimate
         25,000 - 60,000 THB per month