Brand Platform Manager (Emerging Channel)

L'Oréal

L'Oréal (Bangkok)

Bangkok, Thailand 🇹🇭

Discover L'Oreal...the world leader in beauty products, a range of international brands, unique in the world of beauty, supported by cutting edge research. Asia is the fastest growing region. In Thailand, L'Oreal's activities began in 1992. Today, we distribute 22 cosmetic brands via 4 different distribution channels and employ more than 600 staff members. To continue our rapid expansion, we are looking for qualified individuals to join our dynamic team.

Marketing

Healthcare and Medical

FMCG and Catering

Luxury

About this position

Join L’Oréal as a Brand Platform Manager (Emerging Channel) and drive growth strategies of emerging online channels to achieve sales targets.

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Responsibilities

• Drive growth strategies of emerging online channels such as Social Commerce, ‘Tiktok Shop’ etc. to achieve sales target
• Define the roadmap of the channel development with building blocks of the business
• Collaborate with brand teams to drive the platform success and achieving the business goals for luxury brands
• Drive community building of the brand and close KOL partnership on the social commerce platform
• Negotiate with platforms to gain the best resources for the brands
• Initiate productive promotion, communication, live streaming, affiliate and visibility plan to build Luxe leadership on digital to drive young and new consumers to the brands

Requirements

• 6 - 10 years of ecommerce experience in platform and /or FMCG industry preferred
• Strong interests in latest digital trends and driven by consumer insights
• Entrepreneurship mindset and driven for business performance
• Strong analytical skills
• Manage complexity, agile and ability to work under pressure

Benefits

Huneety A.I Salary Estimate
61,000 - 124,000 THB per month

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