Promotion & Advertising Manager job description template with skills and salary market rate

About this position

The Promotion & Advertising Manager position is an important role within our organization, responsible for the development and implementation of effective and creative promotional and advertising campaigns. This position requires an individual with strong marketing, promotional and project management skills, who is highly organized and able to work collaboratively with internal and external stakeholders. The Promotion & Advertising Manager will be responsible for developing, managing and executing various promotional and advertising initiatives across various mediums and channels to promote our products and services. The successful candidate must have excellent communication skills, be able to work in a fast-paced, ever-changing environment, and possess


1. Develop and implement promotional campaigns to increase awareness of a company’s products or services.
2. Manage budgets and monitor campaign expenditures.
3. Create, design and produce marketing materials and campaigns.
4. Develop and maintain relationships with media buyers, advertising agencies, and other marketing partners.
5. Track and analyze the effectiveness of promotional campaigns.
6. Monitor competitor activities and trends in the industry.
7. Create and manage digital marketing campaigns.
8. Develop and manage strategies to increase brand recognition and loyalty.
9. Create and manage strategies to increase website traffic and generate leads.
10. Monitor and report on the performance of advertising campaigns.


• Bachelor's Degree in Advertising, Marketing, Communications, or related field
• At least 5 years of experience in marketing, advertising, or related field
• Proven track record of developing successful campaigns
• Knowledge of digital marketing and web analytics
• Excellent written and verbal communication skills


Data visualization
Power BI Tableau
Digital advertising
Digital Campaigns Facebook Ads Google Ads Google Analytics Linkedin Ads Mobile Marketing Online Advertising Pay Per Click campaigns (PPC)
Knowledge of regulatory frameworks
Advertising regulations
Marketing strategies
Channel marketing Direct Marketing Market segmentation Marketing plans Marketing strategy Marketplace marketing Organic marketing Positioning Retargeting Marketing
Social media management
Social Media Marketing
Communicating information
Influencing and persuading others
Creative Thinking
Breaking down and dissecting ideas to detect patents Considering things in a new way Experimenting innovative solutions
Developing others
Coaching others to succeed Enhancing individual and professional development Sharing knowledge, skills and expertise to others

Salary market rate for Promotion & Advertising Manager

11,000,000 - 14,000,000 IDR per month
54,000 - 92,000 THB per month