Brand Manager - Alcohol

AGS Four Winds International Moving Limited (Bangkok)
Bangkok
Bangkok, Thailand 🇹🇭
AGS Thailand offers complete mobility solutions, from domestic and international moves (to and from Thailand), to relocation, packing and storage services. Present in the Thai market for almost 20 years, AGS Thailand supports assignees at every stage of their relocation and understands the complexities of moving an entire family from one country to another. Not only is customer satisfaction paramount, AGS is also committed to providing consistently high-quality service, from the first contact to project completion. AGS is ISO 9001:2008 and ISO 27001 certified and operates according to EURA standards. With a dedicated fleet of vehicles and an experienced operational team, we have all the resources needed to ensure a smooth move for you and your family.

About this position

The Brand Manager - Alcohol will be responsible for developing brand strategies, marketing plans, and product innovations to drive product growth.

Responsibilities

• Formulate and implement brand strategies based on strong market analysis, competitor's analysis and internal portfolio analysis.
• Support business vision through driving strong brand preference via brand building activities and new product development.
• Optimizing brand communication and activation that results in increased sales, brand loyalty and improving market share and customer target.
• Work with Trade and Sales teams on the implementation of marketing activities.
• Managing marketing spending based on budget given.
• Ensure all brand strategies are underpinned by strong and in-depth consumer understanding.

Requirements

• Bachelor's degree or equivalent in Marketing
• 5+ years' of working experiences especially in brand management or marketing
• Experience in FMCG company is an advantage
• Excellence communication skill in English