Senior Product Marketing (Long Shelf Life Product)

Betagro (Lak Si)
Betagro Tower (North Park) 323 Vibhavadi Rangsit Rd. Thung Song Hong
Lak Si
10210, Bangkok
Bangkok, Thailand 🇹🇭
Betagro is world – class branded food company. We aim to help people and their communities achieve better quality of life through quality, safe, accessible, and fair priced foods. We believe that people must have choice and access to sustainable life with happiness and good health from accessibility to quality foods which are essential to human life, and it is the foundation of sustainable development
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About this position

Senior Product Marketing position for Long Shelf Life Products in the Food/Soup/Oil industry.

Responsibilities

• Deliver EPD and NPD concept with R&D team along with product, price, place and marketing communication.
• Analyze market, competitors, and customers via market survey and research in order to understand consumer and market for develop marketing strategy and plan and also sales performances, identify key drivers for growth/decline
• Manages product portfolio and pricing to achieve top line sales and margin.
• Liaises with cross functional team in order to flawlessly implement ATL and BTL activities.
• Closely works with all internal functions including factory, supply chain, trade and sales to ensure efficient consumer response.
• Other tasks as assigned

Requirements

• Master's degree in Marketing is preferred
• Experiences at least 3-5 years in Marketing or Business Development Field
• Strong leadership skill and accountability
• Strong analytical / problem-solving / creative thinking
• Excellent communication both Thai & English

Benefits

 
   Huneety A.I Salary Estimate
         20,000 - 50,000 THB per month